Many organizations have outdated, unsupported, or even homegrown systems, resulting in DAM silos or overly complex “end-to-end solutions.” Is it time to rip and replace, or just apply more band-aids? Reality Check! There are a lot of great DAM products out there, but getting from where you are to where you need to be does not just happen automagically.

Content migration, the process of transferring assets and associated metadata from an old system to a new one, is a critical component of modernizing a Digital Asset Management system. In this tech lab, our experts will discuss pressure points and pitfalls, like ownership, user demands, and resourcing. We’ll review what you need to know going into the assessment, planning, and execution phases, as well as hard lessons learned from our own projects. Our goal is to provide you with valuable insights ensuring a smooth transition to the new DAM system, maximizing the value of your digital assets.